20 Clean and Minimal Ecommerce Designs

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On: 30 Jan 2013
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Ecommerce is an ever-growing industry that is convenient for both seller and buyer. Shoppers can buy products without leaving the house, while merchants can manage a website rather than an entire store. But when developing your online store, you should approach its design the same way you would a physical store, and think about what your customers will want to see. Excessive clutter and confusing navigation will turn visitors away; quality product photos and a clean layout will draw them in. The success of your ecommerce site relies on the functionality of the store, as well as an attractive and professional look.

This is a collection of twenty ecommerce websites that are especially appealing in the way of aesthetic design. While different in the way that they reflect their own unique brands, they share certain characteristics – subtle background textures and colors, attractive typography, creative layouts, white space and quality imagery – all resulting in beautiful, minimalistic designs.

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01. Shoe Guru

20 Clean and Minimal Ecommerce Designs

02. The Few Gallery

20 Clean and Minimal Ecommerce Designs

03. My Own Bike

20 Clean and Minimal Ecommerce Designs

04. Tatchies

20 Clean and Minimal Ecommerce Designs

05. Noon Style

20 Clean and Minimal Ecommerce Designs

06. Spyder

20 Clean and Minimal Ecommerce Designs

07. Hunter’s Wine Shop

20 Clean and Minimal Ecommerce Designs

08. Hard Graft

20 Clean and Minimal Ecommerce Designs

09. Soho Fixed

20 Clean and Minimal Ecommerce Designs

10. Habitat Footwear

20 Clean and Minimal Ecommerce Designs

11. Von Dutch

20 Clean and Minimal Ecommerce Designs

12. Wire & Twine

20 Clean and Minimal Ecommerce Designs

13. Storyville Coffee

20 Clean and Minimal Ecommerce Designs

14. Famous 4th Street Cookie

20 Clean and Minimal Ecommerce Designs

15. Converse

20 Clean and Minimal Ecommerce Designs

16. Winestore

20 Clean and Minimal Ecommerce Designs

17. Tinkering Monkey

20 Clean and Minimal Ecommerce Designs

18. Blik

20 Clean and Minimal Ecommerce Designs

19. Narwhal Co.

20 Clean and Minimal Ecommerce Designs

20. Inkefx

20 Clean and Minimal Ecommerce Designs

If you notice the trends throughout this assortment, you’ll see that dramatic imagery often speaks for itself, without any need for overly flashy design elements. Large numbers of products are sorted without cluttering landing pages, and unobtrusive backgrounds emphasize products. High quality product photos give users strong visual impressions in place of a tangible experience. Minimal is effective when it comes to web design, especially ecommerce. Any online shopper would likely be pleased to enter any of these sites, and be tempted to look through them further.

You may also notice certain elements that make these sites function as stores: search bars, shopping cart icons, calls-to-action and payment systems. Functionality is the other half of ecommerce design. Without good usability, your store will suffer from bad user experience. If you’re less crafty with backend design than with visual creativity, there are ecommerce services that quickly implement these necessary items for you.

Take these examples as inspiration for your own clean and minimalistic ecommerce design, and you’ll be on the road to success!

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Author: Luke Clum

Luke Clum is a Seattle based graphic designer and web developer. He loves hiking, alpine climbing and geeking out about typography. Follow him on Twitter @lukeclum

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6 Comments to “ 20 Clean and Minimal Ecommerce Designs

  1. saminna says:

    Good and attractive designs

  2. Look says:

    Very nice collection! I do like these modern design styles.

  3. Sarah says:

    Brilliant inspiring designs!

  4. Mike says:

    Minimal e-commerce design is what most customers really want, but very few e-commerce owners understand and offer.

  5. Dotndot says:

    Awesome collection.Great Post..

Leave a Reply to saminna